BBC tv and the rise of the local brewer
BBC news featured Castle Rock Brewery in its day long coverage of the importance of local brewing to the future of the British economy. As traditional employment patterns in manufacturing, engineering and local government change, brewing and particularly the local real ale variety, has been highlighted as a test case for growth.
News coverage was prompted by Peter Swann, professor of industrial economics at Nottingham University Business School. His studies showed how brewing, which concentrated its operations from 1900 to 1970, has blossomed since the creation of CAMRA and drinkers’ desire not to be fobbed off on mass produced, centrally created, mass market fizz.
For his BBC feature, reporter Anthony Bartram was shown round Castle Rock Brewery by chairman, Chris Holmes. Chris highlighted the importance of local brewing for employment, local identity and the need to promote industries that actually create.
Watch the link below to see Anthony Bartram reporting from Castle Rock and interviewing Chris Holmes, Chairman.